Campaign links · Free tool
Build clean campaign URLs with UTM and referral parameters, preserve existing query strings, and validate tracking names before launch.
Campaign inputs
Existing query parameters and URL fragments are preserved.
Generated destination
https://acme.com/pricing?plan=pro&ref=alex&utm_campaign=summer_launch&utm_content=partner_portal&utm_medium=affiliate&utm_source=partner_name
Naming convention
Values are trimmed, lowercased, and spaces become underscores for cleaner reporting.
Input review
Your current values already follow the naming convention.
Need a shorter, branded version?
Refport preserves these parameters while adding click analytics, custom domains, and referral attribution.
Create a tracked short link →A practical guide
UTM parameters label the source, medium, campaign, term, and content associated with a visit. Consistent values make reports easier to group and prevent the same channel from appearing under several spellings.
Refport's builder also includes a referral parameter for partner and advocate campaigns. Existing query parameters and URL fragments are preserved automatically.
Decide on a convention before issuing links to partners. Lowercase values, stable channel names, and descriptive campaign identifiers usually produce cleaner reporting.
Questions, answered
No. It generates a destination URL with tracking parameters. You can copy the result or create a branded short link in Refport for a cleaner shareable URL.
No. Valid existing parameters and the URL fragment are preserved when the new campaign parameters are applied.
The builder requires a destination URL and works with any subset of UTM values. In practice, source, medium, and campaign provide the most useful baseline.
Keep planning
Start tracking referrals, rewarding advocates, and growing faster with Refport.